How’s Business?

I get asked this question a lot due to our extreme industry + discipline focus, so I thought I'd answer it here.

Business is going great, with accelerating growth. This appears to be due to four factors:

• US mobile data critical mass appears to have been reached. Since a large portion of our work is in various forms of mobile data, this is important to us.
• Mobile industry usability focus has greatly improved, even before the iPhone effect. More and more companies are contacting us to help with version 3 of their products, where they've not focused on user experience before.
• The iPhone effect. Now folks are playing catch-up. We're also getting calls about designing for the iPhone.
• Designing the Mobile User Experience has been released for a few months and is communicating the level of complexity involved with mobile user experience.

This is an exciting year, and we are growing. In fact, we just hired a new senior interaction designer, Steven Hoober, whose web expertise will definitely help us grow.