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	<title>Comments on: return on investment</title>
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	<description>designing the mobile user experience</description>
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		<title>By: Sachendra Yadav</title>
		<link>http://www.littlespringsdesign.com/blog/blog/2008/06/04/return-on-investment/comment-page-1/#comment-40424</link>
		<dc:creator>Sachendra Yadav</dc:creator>
		<pubDate>Mon, 09 Jun 2008 12:10:54 +0000</pubDate>
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		<description>Excellent post Barbara, you make a great case for ROI. I had written about the need for educating decision makers on what good design brings to the table.
http://sachendra.wordpress.com/2008/05/06/easy-is-good-but-it-is-not-enough/

I&#039;ll add this post to the list on how to convince decision makers on ROI</description>
		<content:encoded><![CDATA[<p>Excellent post Barbara, you make a great case for ROI. I had written about the need for educating decision makers on what good design brings to the table.<br />
<a href="http://sachendra.wordpress.com/2008/05/06/easy-is-good-but-it-is-not-enough/" rel="nofollow">http://sachendra.wordpress.com/2008/05/06/easy-is-good-but-it-is-not-enough/</a></p>
<p>I&#8217;ll add this post to the list on how to convince decision makers on ROI</p>
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